[{"id":422764642526,"handle":"baby-security-blankets-comforters","title":"Baby Security \u0026 Comforter Blankets","updated_at":"2026-06-07T18:02:00+10:00","body_html":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eLooking for a huggable companion for your little one? Look no further than our adorable baby security blankets featuring plush goose designs! Made with irresistibly soft 100% muslin cotton, these blankets are high quality that offer a soothing touch and vibrant colours that will comfort and delight your infant or young child.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eEach unique security blanket is destined to become your child's cherished blanket, providing comfort and security during naps, playtime, or anytime they need a familiar friend.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHere's what makes our blankets special:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli aria-level=\"1\" style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSoft and cuddly: Made with high-quality 100% muslin cotton for a gentle touch that feels comforting and breathable on your baby’s skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\" style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAdorable goose design: The playful goose character adds a touch of fun and encourages attachment.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\" style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSoothing colours: Choose from a variety of calming colours that promote relaxation and peaceful sleep.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli aria-level=\"1\" style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eUnique and cherished: Each blanket has its own distinct personality, becoming a special companion for your child.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eGive your little one the gift of comfort and security with a Zoe Sage baby security blanket!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBrowse our curated \u003ca href=\"\/collections\/the-play-edit\"\u003eThe Play Edit\u003c\/a\u003e for more.\u003c\/p\u003e","published_at":"2023-12-11T15:15:28+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Baby Goose Security Comforter Blanke"},{"column":"title","relation":"contains","condition":"Comforter"}],"published_scope":"global"},{"id":438668591326,"handle":"black-friday-nothing-over-100","title":"Black Friday - Nothing Over $100","updated_at":"2026-06-15T19:39:44+10:00","body_html":"\u003cp\u003eBlack Friday at Zoe Sage means nothing over $100. Every single product. Real prices on the baby and maternity essentials you actually need.\u003c\/p\u003e\u003ch2\u003eWhat's Included\u003c\/h2\u003e\u003cp\u003eThis sale covers our most-loved pieces across nursing, bath time, sleep, and accessories. Stock is limited and these prices won't last.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e5-in-1 Multi-Use Nursing Cover, because one cover should do it all\u003c\/li\u003e\n\u003cli\u003eBaby Bath Bundle, everything you need for a calm, safe bath routine\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Set in Lilac, a gorgeous gift or everyday essential\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Set in Merino, soft, breathable, and built to last\u003c\/li\u003e\n\u003cli\u003eBaby Bow Knot Headband in Blush, a sweet little finishing touch\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Shop Now\u003c\/h2\u003e\u003cp\u003eThese are not clearance items. This is our full collection at Black Friday prices. Everything is under $100, no codes needed, no minimums required.\u003c\/p\u003e\u003cp\u003ePerfect timing to stock up on gifts. Baby showers, newborn arrivals, Christmas, all covered in one shop.\u003c\/p\u003e\u003ch2\u003eBuilt for Australian Families\u003c\/h2\u003e\u003cp\u003eEvery product is chosen with real mums in mind. Practical, beautiful, and made to handle the mess and magic of early parenthood.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNursing covers that work for breastfeeding and beyond\u003c\/li\u003e\n\u003cli\u003eSoft merino and cotton blends gentle on newborn skin\u003c\/li\u003e\n\u003cli\u003eBath bundles that take the guesswork out of bath time\u003c\/li\u003e\n\u003cli\u003eAccessories that make the sweetest gifts\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow Long Does the Sale Last\u003c\/h2\u003e\u003cp\u003eBlack Friday stock moves fast. Once sizes and styles sell out, they are gone. No rain checks, no restocks during the sale period.\u003c\/p\u003e\u003cp\u003eAdd to cart now and check out when you are ready. Your cart holds your picks while stock lasts.\u003c\/p\u003e\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2024-11-12T08:55:54+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"100"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":438667706590,"handle":"black-friday-nothing-over-25","title":"Black Friday - Nothing Over $25","updated_at":"2026-06-15T19:40:07+10:00","body_html":"\u003cp\u003eThe Black Friday nothing over $25 sale is here. Gorgeous baby accessories at prices that actually make sense.\u003c\/p\u003e\u003cp\u003eEvery single item in this collection is $25 or under. No codes needed, no fine print. Just great products at honest prices, for a limited time.\u003c\/p\u003e\u003ch2\u003eWhat You'll Find\u003c\/h2\u003e\u003cp\u003eRight now the collection is packed with our bestselling Baby Bow Knot Headbands. Soft, stretchy, and made to stay put on tiny heads without leaving marks.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBlush, a soft pink that works with almost everything\u003c\/li\u003e\n\u003cli\u003eChambray, a cool blue-grey perfect for everyday wear\u003c\/li\u003e\n\u003cli\u003eMustard, a warm tone that pops in photos\u003c\/li\u003e\n\u003cli\u003eOlive, earthy and understated\u003c\/li\u003e\n\u003cli\u003eRose, a deeper pink with a vintage feel\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy These Headbands Work\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eGentle elastic that stretches without pulling\u003c\/li\u003e\n\u003cli\u003eThe bow knot sits flat and stays tidy\u003c\/li\u003e\n\u003cli\u003eEasy to layer with outfits or use solo\u003c\/li\u003e\n\u003cli\u003eSized to fit newborns and young babies\u003c\/li\u003e\n\u003cli\u003eMakes a practical, pretty gift\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003ePerfect for Gifting\u003c\/h2\u003e\u003cp\u003eStuck on what to bring to a baby shower? A set of headbands in a few colours is always a good call. They're useful, they're sweet, and at this price you can grab a few without overthinking it.\u003c\/p\u003e\u003cp\u003eNew mums love having options. Different colours for different outfits, different moods, different days. A small thing that makes getting dressed feel a little more fun.\u003c\/p\u003e\u003ch2\u003eShop Before Stock Goes\u003c\/h2\u003e\u003cp\u003eThese prices are only here for Black Friday. Once the sale ends, they're gone. No rain checks, no extensions. Grab what you want now while your size and colour are still available.\u003c\/p\u003e\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2024-11-12T08:35:59+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"25"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":438668361950,"handle":"black-friday-nothing-over-50","title":"Black Friday - Nothing Over $50","updated_at":"2026-06-15T19:36:52+10:00","body_html":"\u003cp\u003eBlack Friday at Zoe Sage means nothing over $50. Real savings on the baby essentials you actually use, for a limited time only.\u003c\/p\u003e\u003ch2\u003eWhat's in the Sale\u003c\/h2\u003e\u003cp\u003eFrom cosy sleeping bags to sweet little accessories, every single item in this collection is capped at $50. No codes needed. No fine print. Just good products at honest prices.\u003c\/p\u003e\u003ch2\u003eSleep Sorted\u003c\/h2\u003e\u003cp\u003eThe Baby Bamboo Sleeping Bag in Horizon Blue is one of our most-loved pieces. Here's why mums keep coming back for it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e2.5 TOG rating, perfect for cooler nights\u003c\/li\u003e\n\u003cli\u003eFits babies from 0 to 18 months\u003c\/li\u003e\n\u003cli\u003eMade from soft bamboo fabric, gentle on sensitive skin\u003c\/li\u003e\n\u003cli\u003eEasy zip for nappy changes in the dark\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eLittle Extras Worth Grabbing\u003c\/h2\u003e\u003cp\u003eOur Baby Bow Knot Headbands are the kind of small thing that makes an outfit. Available in four colours to mix and match.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBlush, a soft and classic pick for everyday wear\u003c\/li\u003e\n\u003cli\u003eChambray, cool and understated\u003c\/li\u003e\n\u003cli\u003eMustard, a warm tone that works across all seasons\u003c\/li\u003e\n\u003cli\u003eOlive, earthy and versatile\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThey make great gift add-ons too. Tuck one in with a sleeping bag and you have a thoughtful present sorted.\u003c\/p\u003e\u003ch2\u003eShop Before It's Gone\u003c\/h2\u003e\u003cp\u003eThis sale is live for a limited time only. Stock moves fast during Black Friday, so if something catches your eye, don't wait on it. Once sizes and colours sell out, that's it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAll items $50 or under, no exceptions\u003c\/li\u003e\n\u003cli\u003eNo discount code required at checkout\u003c\/li\u003e\n\u003cli\u003ePrices apply while stock lasts\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2024-11-12T08:50:05+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"50"}],"published_scope":"global"},{"id":456923414750,"handle":"baby-room-nursery-essentials-australia","title":"Nursery \u0026 Baby Room Essentials Australia","updated_at":"2026-06-14T21:13:52+10:00","body_html":"\u003c!-- =========================\nNursery \u0026 Baby Room Essentials Australia | Zoe Sage\nPaste into Shopify (HTML mode)\n========================= --\u003e\n\u003csection class=\"zs-intro\"\u003e\n\u003cp\u003eYour baby’s nursery should feel calm, safe, and full of love. At \u003cstrong\u003eZoe Sage\u003c\/strong\u003e, we’ve created our \u003cstrong\u003eNursery \u0026amp; Baby Room Essentials Collection\u003c\/strong\u003e to help you design a peaceful, practical space that supports better sleep and easier daily routines.\u003c\/p\u003e\n\u003cp\u003eDiscover \u003ca href=\"\/collections\/night-lights\"\u003enight lights\u003c\/a\u003e, \u003ca href=\"\/collections\/portable-white-noise-machines\"\u003ewhite noise machines\u003c\/a\u003e, \u003ca href=\"\/collections\/linen-cot-organisers\"\u003ecot organisers\u003c\/a\u003e, and other thoughtfully selected nursery must-haves, all chosen with quality, safety, and style in mind.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-sleep-environment\"\u003e\n\u003ch2\u003ePeaceful Sleep Starts with the Right Nursery Environment\u003c\/h2\u003e\n\u003cp\u003eSleep is easier when your nursery feels calm. Our range of \u003cstrong\u003ebaby night lights\u003c\/strong\u003e and \u003cstrong\u003ewhite noise machines\u003c\/strong\u003e helps babies settle faster and sleep longer.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdjustable warm night-light glow for comfort during feeds\u003c\/li\u003e\n\u003cli\u003eGentle white noise that mimics soothing womb sounds\u003c\/li\u003e\n\u003cli\u003ePortable, rechargeable designs perfect for travel or home use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCombine these essentials to create a consistent, nurturing bedtime routine.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-organisation\"\u003e\n\u003ch2\u003eSmart Nursery Storage \u0026amp; Organisation\u003c\/h2\u003e\n\u003cp\u003eKeep everything within easy reach with \u003cstrong\u003elinen cot organisers\u003c\/strong\u003e and \u003cstrong\u003enursery storage accessories\u003c\/strong\u003e designed to make parent life easier.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMultiple pockets for wipes, nappies, and creams\u003c\/li\u003e\n\u003cli\u003eNeutral tones that complement any nursery style\u003c\/li\u003e\n\u003cli\u003eDurable natural fabrics for a practical, long-lasting finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-care\"\u003e\n\u003ch2\u003eEveryday Nursery Comfort \u0026amp; Care\u003c\/h2\u003e\n\u003cp\u003eComplete your nursery with practical comfort items that make daily care feel simple and stress-free.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby brush \u0026amp; comb sets\u003c\/strong\u003e for gentle newborn hair care\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby blankets \u0026amp; comforters\u003c\/strong\u003e for warmth, softness, and comfort\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-friendly fabrics\u003c\/strong\u003e that are breathable and easy to care for\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-style\"\u003e\n\u003ch2\u003eDesign a Nursery That Feels Like Home\u003c\/h2\u003e\n\u003cp\u003eMix and match textures, fabrics, and gentle tones to create a nursery that grows with your baby. Our Australian-designed \u003cstrong\u003enursery essentials\u003c\/strong\u003e blend timeless aesthetics with real-life practicality.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-why-zoe-sage\"\u003e\n\u003ch2\u003eWhy Choose Zoe Sage Nursery Essentials\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSafe, natural, and eco-friendly materials\u003c\/li\u003e\n\u003cli\u003eLocally owned Australian brand\u003c\/li\u003e\n\u003cli\u003eFast shipping and responsive local support\u003c\/li\u003e\n\u003cli\u003eThoughtfully curated collections for parents and bubs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEach product in this collection is carefully selected and parent-approved, helping you create a nursery that is beautiful, functional, and made to last.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"zs-order\"\u003e\n\u003ch2\u003eShop Nursery Essentials Online in Australia\u003c\/h2\u003e\n\u003cp\u003eCreate your dream nursery with \u003cstrong\u003enight lights\u003c\/strong\u003e, \u003cstrong\u003ecot organisers\u003c\/strong\u003e, and \u003cstrong\u003ewhite noise machines\u003c\/strong\u003e that make parenting simpler. Explore the Zoe Sage range and enjoy \u003cstrong\u003efree shipping Australia-wide\u003c\/strong\u003e on orders over $100.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003cnav style=\"margin-top: 16px;\" aria-label=\"Related collections\" class=\"zs-internal-links\"\u003e\u003cstrong\u003eExplore more:\u003c\/strong\u003e \u003ca href=\"\/collections\/baby-sleepwear\"\u003eBaby Sleepwear\u003c\/a\u003e · \u003ca href=\"\/collections\/mama-essentials-australia\"\u003eMama Essentials\u003c\/a\u003e · \u003ca href=\"\/collections\/newborn-essentials-australia-0-3-months\"\u003eNewborn Essentials\u003c\/a\u003e · \u003ca href=\"\/collections\/baby-gift-boxes\"\u003eBaby Gift Boxes\u003c\/a\u003e\u003c\/nav\u003e\u003chr\u003e\n","published_at":"2025-10-09T11:20:03+11:00","sort_order":"best-selling","template_suffix":"baby-room-nursery","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"night light"},{"column":"title","relation":"contains","condition":"cot organisers"},{"column":"title","relation":"contains","condition":"baby brush"},{"column":"title","relation":"contains","condition":"Baby blanket"},{"column":"title","relation":"contains","condition":"Goose Comforter"},{"column":"title","relation":"contains","condition":"Knitted Lovey Comforter"},{"column":"title","relation":"contains","condition":"waterproof"}],"published_scope":"global"},{"id":456884519134,"handle":"organic-baby-sleepwear-australia","title":"Organic Baby Sleepwear Australia - Safe Sleep Essentials","updated_at":"2026-06-07T18:01:43+10:00","body_html":"\u003ch2\u003ePremium Organic Baby Sleepwear for Safe, Comfortable Sleep\u003c\/h2\u003e\u003cp\u003eCreate the perfect sleep environment with our \u003cstrong\u003eorganic baby sleepwear collection\u003c\/strong\u003e. Designed for Australian families, our sleepwear prioritises safety, comfort, and quality for peaceful nights.\u003c\/p\u003e\u003ch3\u003eSafe Sleep Features:\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTOG Rated\u003c\/strong\u003e - Temperature-appropriate warmth ratings\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Materials\u003c\/strong\u003e - Chemical-free, gentle on sensitive skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAustralian Safety Standards\u003c\/strong\u003e - Meets all local sleep safety guidelines\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable Fabrics\u003c\/strong\u003e - Bamboo and organic cotton for temperature regulation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Care\u003c\/strong\u003e - Machine washable for busy parents\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSleep Solutions Include:\u003c\/h3\u003e\u003cp\u003eSleep bags, zippered rompers, swaddles, and comfort blankets - everything for safe, sound sleep from newborn to toddler.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eBetter sleep for baby means better sleep for the whole family.\u003c\/em\u003e\u003c\/p\u003e","published_at":"2025-10-07T22:21:55+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"romper"},{"column":"title","relation":"contains","condition":"sleeping bag"},{"column":"title","relation":"contains","condition":"Stretchy Swaddle Baby Wrap"},{"column":"title","relation":"contains","condition":"goose"}],"published_scope":"global"},{"id":415966003422,"handle":"all-products","title":"Shop All Zoe Sage Products – Baby, Nursery \u0026 Parenting Essentials","updated_at":"2026-06-15T19:41:11+10:00","body_html":"\u003cp\u003eBrowse all Zoe Sage products and find baby, nursery and parenting essentials designed to make life a little easier. From the newborn days through to toddler life, everything here is built for real families.\u003c\/p\u003e\n\n\u003ch2\u003eGear Up for Every Stage\u003c\/h2\u003e\n\u003cp\u003eWhether you're expecting or already in the thick of it, this collection covers the must-haves. Soft accessories, practical nursing covers, cosy blankets and more. All in one place.\u003c\/p\u003e\n\n\u003ch2\u003eTop Picks Right Now\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e5-in-1 Multi-Use Nursing Cover. Works as a cover, wrap, scarf, capsule cover and change mat cover. One piece that does it all.\u003c\/li\u003e\n\u003cli\u003eBaby Bath Bundle. Everything you need for bath time in a single set. Simple, gentle and ready to go.\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Sets. Available in Lilac and Merino. Soft enough for newborn skin and beautiful enough to gift.\u003c\/li\u003e\n\u003cli\u003eBaby Bow Knot Headband in Blush. A sweet finishing touch for any outfit. Stretchy and comfortable for little heads.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBaby Clothing and Accessories\u003c\/h2\u003e\n\u003cp\u003eThe small things matter. Soft headbands, topknots and blanket sets that are gentle on delicate skin. Easy to mix, match and layer.\u003c\/p\u003e\n\n\u003ch2\u003eNursery and Bath Essentials\u003c\/h2\u003e\n\u003cp\u003eA calm nursery and a smooth bath routine make a big difference. Stock up on the basics so you're always prepared, not scrambling.\u003c\/p\u003e\n\n\u003ch2\u003eFeeding and Nursing\u003c\/h2\u003e\n\u003cp\u003eNursing in public doesn't have to be stressful. The right cover gives you comfort and confidence wherever you are.\u003c\/p\u003e\n\n\u003ch2\u003eGift Ideas for New Mums and Babies\u003c\/h2\u003e\n\u003cp\u003eStuck on what to buy? Blanket and topknot sets make a gorgeous gift. So does the bath bundle. Practical, beautiful and something a new mum will actually use.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eSuitable from newborn\u003c\/li\u003e\n\u003cli\u003eThoughtfully designed for Australian families\u003c\/li\u003e\n\u003cli\u003eSoft, quality materials throughout\u003c\/li\u003e\n\u003cli\u003eGreat for gifting or treating yourself\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2022-11-29T11:10:58+11:00","sort_order":"alpha-asc","template_suffix":"all","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"wrapping"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"5 in 1 Multi-Use Mama Cover"},{"column":"title","relation":"not_contains","condition":"Free Gift"}],"published_scope":"global"},{"id":467266896094,"handle":"the-play-edit","title":"The Play Edit","updated_at":"2026-06-15T19:51:11+10:00","body_html":"\u003cp\u003eThe Play Edit is a carefully chosen collection of soft toys and comforters built for real play, real comfort and real life with a little one.\u003c\/p\u003e\u003cp\u003eThese are the pieces babies reach for first. The ones that get dragged to daycare, napped with, and loved until they fall apart. Simple, tactile and beautifully made.\u003c\/p\u003e\u003ch2\u003eSoft Toys Worth Keeping\u003c\/h2\u003e\u003cp\u003eThe plush animal range is gentle on little hands and safe for curious mouths. Each character has its own personality, making them easy for babies and toddlers to bond with.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eEddie the Giraffe, soft plush with a friendly face and huggable shape\u003c\/li\u003e\n\u003cli\u003eRicky the Lion, a cuddly companion built for squeezing and dragging\u003c\/li\u003e\n\u003cli\u003eZiggy the Zebra, bold contrast tones that catch a baby's attention early\u003c\/li\u003e\n\u003cli\u003eTilly the Tiger, a tactile favourite with soft textures throughout\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eComforters That Actually Comfort\u003c\/h2\u003e\u003cp\u003eThe Goose Comforter in Parchment is a security blanket done properly. A soft lovey with a plush animal head, it gives babies something familiar to hold, smell and settle with. Easy to tuck into a nappy bag. Easy to hand over in the middle of the night.\u003c\/p\u003e\u003ch2\u003eWhat Makes a Good Baby Toy\u003c\/h2\u003e\u003cp\u003eThe best toys for babies and toddlers do not need batteries or screens. They need to be soft, safe and satisfying to hold. Everything in this edit is chosen with that in mind.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSoft materials safe for mouthing and chewing\u003c\/li\u003e\n\u003cli\u003eSized right for small hands to grip and carry\u003c\/li\u003e\n\u003cli\u003eDurable enough to survive the wash and keep going\u003c\/li\u003e\n\u003cli\u003eCalm enough to use at wind-down time without overstimulation\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eA Note on Gifting\u003c\/h2\u003e\u003cp\u003eSoft toys and comforters are some of the most loved baby gifts. They are personal, practical and built to last. 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Every item in this collection is available at wholesale pricing for approved retail partners.\u003c\/p\u003e\n\n\u003ch2\u003eWhat's Available\u003c\/h2\u003e\n\u003cp\u003eThis collection covers the everyday essentials that parents actually reach for. From feeding and nursing through to bath time and beyond, these are the products that earn repeat customers.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby Brush and Comb Set, 3pc\u003c\/strong\u003e - Gentle bristles designed for newborn scalps. A nursery staple that sells itself.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-in-1 Multi-Use Nursing Cover, Mama Cover\u003c\/strong\u003e - One cover, five uses. Works as a nursing cover, car seat cover, shopping trolley cover, pram cover, and infinity scarf.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Muslin Burp Cloths, Dusty Dunes 5 Pack\u003c\/strong\u003e - Soft, absorbent, and sized generously. Mums buy these in multiples.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWashable Bamboo Nursing Pads, Silk, 8pk\u003c\/strong\u003e - Reusable nursing pads with a smooth bamboo-silk feel. A strong seller for eco-conscious customers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilicone Baby Feeding Set, 11pc Bundle, Chino\u003c\/strong\u003e - A complete set covering all the feeding basics. High perceived value makes this an easy gift purchase.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy Stock Zoe Sage\u003c\/h2\u003e\n\u003cp\u003eThese products are built around real parenting needs. Practical, well-designed, and presented in packaging that looks good on shelf and online.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eConsistent quality across every batch\u003c\/li\u003e\n\u003cli\u003eNeutral, contemporary colourways that suit a wide range of store aesthetics\u003c\/li\u003e\n\u003cli\u003eProducts that encourage repeat purchases and word-of-mouth referrals\u003c\/li\u003e\n\u003cli\u003eSuitable for independent boutiques, gift stores, and maternity retailers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow Wholesale Works\u003c\/h2\u003e\n\u003cp\u003eWholesale pricing is applied automatically for approved accounts. If you are not yet approved, reach out through the wholesale enquiry form to get started. Orders are fulfilled and shipped from Australia, keeping lead times tight for local stockists.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eMinimum order quantities apply per product\u003c\/li\u003e\n\u003cli\u003ePricing and terms confirmed at account approval\u003c\/li\u003e\n\u003cli\u003eNew lines added to this collection as they become available\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2026-05-12T11:49:15+10:00","sort_order":"most-relevant","template_suffix":null,"disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"wholesale-eligible"}],"published_scope":"web"},{"id":419487023326,"handle":"core-collection","title":"Zoe Sage Core Collection – Baby Essentials for Every Day","updated_at":"2026-06-15T13:17:29+10:00","body_html":"\u003ch2\u003eDiscover Our Core Collection\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eZoe Sage Core Collection\u003c\/strong\u003e brings together all our essential baby products in one place. From cozy \u003cstrong\u003esleepwear and blankets\u003c\/strong\u003e to \u003cstrong\u003ecarriers, wraps, and bento boxes\u003c\/strong\u003e, every item is designed with comfort, safety, and style in mind.\u003c\/p\u003e\n\n\u003ch2\u003eQuality Products for Everyday Parenting\u003c\/h2\u003e\n\u003cp\u003eEach product in our core collection is carefully crafted from \u003cstrong\u003epremium, baby-friendly materials\u003c\/strong\u003e to make everyday life simpler and more enjoyable. Perfect for school, daycare, travel, or relaxing at home, our items are practical, durable, and parent-approved.\u003c\/p\u003e\n\n\u003ch2\u003eEverything You Need for Your Little One\u003c\/h2\u003e\n\u003cp\u003eWhether you’re shopping for \u003cstrong\u003efeeding, sleep, play, or babywearing\u003c\/strong\u003e, the Core Collection has it all. Browse our range today to find essentials that make parenting easier and keep your child happy, comfortable, and safe.\u003c\/p\u003e\n\n\u003ch2\u003eShop the Zoe Sage Core Collection\u003c\/h2\u003e\n\u003cp\u003eExplore our \u003cstrong\u003eCore Collection\u003c\/strong\u003e now and discover the full range of high-quality baby products that you and your little one will love.\u003c\/p\u003e","published_at":"2023-08-12T13:48:18+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"title","relation":"not_contains","condition":"voucher"},{"column":"title","relation":"not_contains","condition":"discount"},{"column":"title","relation":"not_contains","condition":"shipping"},{"column":"title","relation":"not_contains","condition":"gift box"},{"column":"title","relation":"not_contains","condition":"Free Gift"}],"published_scope":"global"}]
["Amazon","wholesale-eligible"]
🚚 Free Shipping On AU Orders $100*+
🛒 Same Day Dispatch On Orders Before 2PM* Mon-Fri
🎁 Free Pram Bag Caddy On Orders $130+ (Valued at $34)
Give your little one the gift of a special companion with muslin baby goose security comforter blanket. This baby soothing blanket is also a little plush toy, making it the perfect combination for teething babies who need comfort and a safe item to chew on.
A soft and comforting cuddly toy for your baby. Crafted with care and designed for durable daily use—this cutie is meant to be very well loved. Our products spark imagination and bring joy to childhood, making them a must-have for kids and their nursery décor.
How to Choose: Are you looking for a baby security blanket to help your little one feel secure during transitions? Our lovey is made of a double layer of 100% muslin cotton, ultra soft fabrics, and features child safe trimmings for peace of mind. It is soft and breathable, gentle on baby’s skin.
Benefits of A Lovey: A lovey is a transitional object to help baby to ease separation anxiety and learn to self-soothe. It gives parents a break from constantly comforting a baby. This comforter is the perfect combination of a plush toy and soothing blanket, designed to provide comfort and bring joy to little ones and kids. It also helps teething babies by offering a safe and comforting item to chew on.
Unique Design: The baby lovey is a cute goose design which is easy to hold for baby. This adorable goose soother is a plush toy that stimulates imagination and can be part of a delightful range of nursery décor. It’s the perfect on-the-go blanket for the car seat and pram.
Easy to Care: Machine wash in cold water on gentle cycle, air dry. The loveys for babies will be carried around and chewed on. A machine washable blanket which making your life a little easier.
Great Gift: From a sleep time security blanket to a playtime pal, it makes great newborn gifts for expectant parents or baby showers. It is perfect for the nursery, contributing to creating cherished memories and cherished memories for your child. This product is from a stylish brand dedicated to providing comfort and joy to children and little ones. It will give endless snuggles day and night for baby, saving many a parent from sleepless nights or stress-filled outings.
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $7.50
Aus: Express Shipping - $10.00
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Details
Give your little one the gift of a special companion with muslin baby goose security comforter blanket. This baby soothing blanket is also a little plush toy, making it the perfect combination for teething babies who need comfort and a safe item to chew on.
A soft and comforting cuddly toy for your baby. Crafted with care and designed for durable daily use—this cutie is meant to be very well loved. Our products spark imagination and bring joy to childhood, making them a must-have for kids and their nursery décor.
How to Choose: Are you looking for a baby security blanket to help your little one feel secure during transitions? Our lovey is made of a double layer of 100% muslin cotton, ultra soft fabrics, and features child safe trimmings for peace of mind. It is soft and breathable, gentle on baby’s skin.
Benefits of A Lovey: A lovey is a transitional object to help baby to ease separation anxiety and learn to self-soothe. It gives parents a break from constantly comforting a baby. This comforter is the perfect combination of a plush toy and soothing blanket, designed to provide comfort and bring joy to little ones and kids. It also helps teething babies by offering a safe and comforting item to chew on.
Unique Design: The baby lovey is a cute goose design which is easy to hold for baby. This adorable goose soother is a plush toy that stimulates imagination and can be part of a delightful range of nursery décor. It’s the perfect on-the-go blanket for the car seat and pram.
Easy to Care: Machine wash in cold water on gentle cycle, air dry. The loveys for babies will be carried around and chewed on. A machine washable blanket which making your life a little easier.
Great Gift: From a sleep time security blanket to a playtime pal, it makes great newborn gifts for expectant parents or baby showers. It is perfect for the nursery, contributing to creating cherished memories and cherished memories for your child. This product is from a stylish brand dedicated to providing comfort and joy to children and little ones. It will give endless snuggles day and night for baby, saving many a parent from sleepless nights or stress-filled outings.
Shipping & Returns
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $7.50
Aus: Express Shipping - $10.00
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
We may have grown, but at heart Zoe Sage is still a small, family-owned Australian brand. Every product you see has been thoughtfully developed with care, and every piece of feedback is read personally by our team, because your experience truly matters to us.
We don’t run from a big, shiny office or warehouse. Instead, we pour our energy into creating safe, beautiful, practical essentials for families, proving that even the smallest brands can make a meaningful difference in your everyday life.
